With smartphones marking their territory in the world of technology, apps have become as commonplace as a set of car keys. Apps allow users to navigate the Internet with the touch of a finger, or play arcade games on the go. With the popularity of apps being at an all-time high, it stands to reason that people will come up with a brilliant idea for an app, but become perplexed as to how it can be turned into a reality. Many mobile app development firms assume that they need to knowledgeable in coding or graphic design to turn their idea into a reality, but the truth is, there are many paths that can be taken when it comes to producing an app. Whatever route you take, it is likely that you will need to make an investment. Not only do you need to assess whether you need to hire someone to help you with the app, but you also need to ensure that the app is promoted in the correct way. The following tips can help prepare you when it comes to creating your app.
1. Work Out on Competition:
Many may be put off developing an app because they have seen something similar that is already available. Do not assume that just because something is available, it is serving the needs of the end user. Many apps start out with good intentions, but if there is a bug within the app that causes more problems than it solves, then there is a potential gap for a more robust solution. Researching your competition will also allow you to brainstorm your idea further, with a view to generating unique features not seen in similar apps, thus giving it a unique selling point. There is always room for some healthy competition, as long as you are releasing an app just to capitalize on the success of another.
2. Map the Features of Your Application:
While there are apps that are viewed as little more obscure, if you are looking to make an app to generate some revenue, then it generally helps for the app to be of some use, as well as ensuring that the user engagement is the best it can be. Although your app may have a sole purpose, in most instances there are other factors to consider. Making a list of features your app requires in advance makes the overall design process easier, as well as giving designers or programmers a broader overview of your app idea.
3. Non Disclosure Agreement is Important too:
Many people with a great idea for an app can be dissuaded from taking it further in fear of someone stealing their idea. This is a normal problem, but luckily there is a valid method you can ensure your idea remains a secret. You possibly need to recruit few people to bring your vision to life. Any details about your app being leaked out should consider drafting a non-closure agreement. The team working on a development of application should sign a non-disclosure agreement. It ensures that details of your application are not leaked to the competition, and puts you in a much better legal position if the worst case scenario occurs.
4. Build an MVP:
One of the easiest and successful ways to make your application perfect is building a Beta version. An MVP (Minimum Viable Product) will let you launch a prototype of your application with the basic features and functionality. MVP is an excellent method to test your ideas with the end users. It allows you to collect the maximum amount of definitive understanding about users with the minimum efforts. Mobile app development companies can learn what applications lack and accordingly they can redevelop application again.
5. Be Open to Feedback:
The online world can be far from pleasant at times, with the online reviews becoming more and more important. Sometimes, reviews can be harsh and it can be hard to try and keep the community happy. Even though there are many who leave comments only to entice others while there some users who provide their genuine feedback. Such users should not be dismissed as they are offering you some market research which in turn can help tweak your application. Feedbacks are a great source to know whether your application meets user's expectations or not.
6. Patience is a Strength:
Some assume that getting the app released means that the hard work is over, but in reality, it’s only just begun. Just because the app is there, it doesn’t mean that people will automatically know it’s there. Sure, you may get a few downloads from users who are browsing, but to get the numbers that mean something, you will have to dedicate some time to the marketing of your app.
The first thing you should consider is what keywords to use. You should not look to manipulate the placement of the app by using popular keywords that have very little to do with your app, as you will get views, but no downloads. Try to reinforce what your app does within the title. For example, if you have come up with a guitar tuner app, try and include ‘guitar tuner’ within the description. You should also look to take advantage of social network marketing and also starting a blog centered on your app.