There are many reasons that make Magento an ideal platform for eCommerce development. Many merchants become skeptical when it comes to choose the right platform for developing their eCommerce stores. Especially, when they discover that there are many platforms available, they find it challenging to choose the one that help them achieve their objective in the best possible manner.
In the last few years, Magneto has emerged as the number one e-commerce platform for thousands of merchants across the world. Its popularity is growing and it seems to become the first choice for many small and large product sellers very soon.
If you want to choose an eCommerce development platform, then Magento is far ahead then rest of the platforms in terms of customization features it offers. It covers almost every aspect that a store owner expect to accomplish when he start selling his products online.
Best Reasons to Choose Magento for Your E-commerce Store Development
If you are planning to build a feature-rich eCommerce store in limited budget, then there is nothing better than Magento. You will surely reap great rewards by investing your precious money on Magento. It is being utilized by some of world's renowned brands such as Ford, Nike and KidStuff. Leveraging its potential, you too can boost your business online. But the real question is what makes all these retailers to show trust on Magento.
It's Open Source
Magento is an open source eCommerce development platform. Thus, developers can access it without spending any cost. Furthermore, it offers higher flexibility and security. This is what separates Magento from other famous eCommerce platform.
Magento CMS provides store owners with everything that they need to run a trendy and professional e-commerce shop. From product management to advanced searching and payment processing to promotional tools, Magneto offers whatever require to build a standard e-commerce store.
Your web store needs to be SEO friendly in order to get it found easily by your customers. Magento comes with an inbuilt SEO functionality that provides you with SEO optimized meta tags, descriptions, URLs, site navigations and clean HTML.
This is one of the finest and most popular features of Magento that enables merchants to create multiple stores within a single website. Those who want to build multi-vendor online marketplace, this functionality help them to achieve their mission.
Magento enables developers to create custom extension for your online store. Utilizing this feature, you can add any functionality to your store as per your unique requirement. You can either create custom extension or get extension from Magento Connect which is a market place built by Magento especially for purchasing extensions.
Analysis, tracking and reporting
Magento helps you dive deep into your business insights. Its tracking and reporting features help you track your sales, traffic and generating sales report. Furthermore, it helps you to track your business performance with the help of Google Analytics.
These are some of the key reasons. You can discover the whole bunch with the help of a reliable and professional e-commerce developmentcompany that help you to unleash the real potential of Magento.