In this tech-savvy world, the burgeoning demand for mobile app developments is becoming inevitable. Every business is on their toes to enhance user experience (UX) and why not, that’s the need of the hour.
We all agree that every day several websites are developed; some manage to survive the competition while others fail to do so. Ever thought, what made them fail? The probable reason is poor UX design that decreases users’ experience.
Whenever you create a website, you must consider users’ perception, what they would be looking for, because at the end of the day, you need worthy conversations that will come to you when they will land to your website and interact. By designing a user-friendly website or mobile app, you can bring the desired results your way. But if you fail to do so, you may end up bagging no leads.
So, how will you do that?
The answer is by avoiding these five UX mistakes.
In our further paragraphs, let’s discuss them one by one.
UX Mistake 1: Ignoring users’ empathy
Any website or mobile app development should be created by considering the users’ empathy. A good UX will serve the purpose of app development, bring you the right connections, and have a lasting impression.
No doubt, the Internet is overflowing with aesthetically pleasing products, but only a few serve the organizational purpose.
NOTE: As an organization, your proficient app developer should try to prioritize users’ empathy. This will help you in creating an appealing mobile app solution.
UX Mistake 2: Non responsive website
When it's about developing a website, you need to make sure that it is both desktop and mobile optimized. You never know when the user is using a mobile or desktop. So, why to ignore any of the leads that may come from mobiles or desktops.
Mind it, in today’s trend; people usually like to use their mobiles whenever and wherever possible.
Also, making better use of the empty space or the white space will help users peruse the information effortlessly.
UX Mistake 3: Trying to copy your competitor
Another UX mistake that you might be doing is trying to copy your competitor. Your competitors may be doing well with their approach, but it never guarantees your organization the same result. Every organization is different. You have your own USPs; they have theirs. Try to develop something unique and innovative that is new for your customers and attract them.
NOTE: There is no harm in referring to others' work, but copying them is never a good idea.
UX Mistake 4: Overloading website with too much Content
Your landing page or website shouldn’t contain too much content. Having too much content on the page may concern users’ interest. They might overlook the page and exit. Try to be particular and choosy. Highlight something that may hold their interest to read more. If needed, use slides with minimal content. Also, you can make the most of the visual effects. It works great for both desktop and mobile app design.
NOTE: Try to highlight the important information; it will never go in vain.
UX Mistake 5: Misusing the pop-ups
It is a known fact that pop-ups can get you leads, but it may increase your bounce rate if misused. Many a time, pop-ups appear when one visits your website and end up blocking the content's visibility, which may provoke your concerned visitors to exit. 
So, what is the solution? Should you stop using them? NO, of course. But you can follow specific guidelines of using a pop-up.
NOTE:
Make it easy to close. If your content manages to impress your target audience, they will contact you.
Take your time and try not to pop-up just after someone visits your website. Let the reader go through your content, and in the end, you may like to trigger them for leads.
Disable them for the mobile users. As the mobile screen gives limited access, and you don’t want to block the content before reading. Also, it is a bad practice, and you may get penalized.
Do not allow them on every page. It is ok; to not use them on every page. For example, you may place it on the main website page, the product page, etc.
Do you wish to become a winner in the world of app developers?
Panacea Infotech is one of the leading mobile app development company. Our experts can help you excel. To become one of those winners, email us at info@panaceatek.com
Connect now to create a good UX design.
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