You will hardly find any e-commerce retailer who hasn't heard about
Magento. In fact, a large number of merchants across the world
including some big brands such as Ford and Huawei use Magento to sell
products online. If you are planning to launch your e-commerce
startup and looking for an e-commerce development platform, then
there is nothing better than Magento to make a successful debut in
the today's competitive e-commerce landscape. It provides you
everything that you need to build a superior online store which helps
you keep up your online business with the standard set by giants like
eBay and Amazon.
Since its released, Magento has succeeded in attracting online
merchants. Today, it is supporting more than 40% e-commerce sites in
the world and helping retailers to increase their e-commerce
capabilities with advanced extensions. The way Magento helps big
brands, it is also capable of helping startups to build a powerful
e-commerce presence.
Let's see its attributes that made it an ideal platform to boost your
e-commerce startup in the year 2016.
1. Cost-effective e-commerce development
Magento is an open source platform. It means you no need to spend
money on license purchase. Also, it is highly user-friendly, hence
you no need to acquire any technical expertise to operate your online
store. Also, it offers many free extension to expand your website's
features. Therefore, you just need to pay for development and
integration, not anything else.
2. It Supports Customization and Personalization
Every startup needs to offer something unique to grow in the
competition. Magento helps startups to build a website with online
product personalization and customization facility that certainly
makes any retailers an exclusive online seller. You can integrate
online product design tool software with your Magento e-commerce
website and start selling products with the profit of customization
for buyers.
3. Powerful Online Presence
Building an e-commerce website doesn't make any sense until it easily
found by its target audience. Startups need instant exposure and
powerful online presence to connect with online customers and survive
in the competition.
Magento is a highly SEO and online marketing friendly platform that
comes with the most advanced SEO toolkit. It enables you to
restructure your display URLs as per the SEO norms, set robot.txt,
generate content and redirect error web pages, etc. Also, it provides
you with the ability to manage the layout and content of your
e-commerce site. All these help you to optimize your site for the
search engine as well as users.
4. Wide Array of extension for Startup e-commerce stores
The best benefit you get by choosing Magento for your startup
e-commerce store is the availability of a broad range of extension
for expanding the features of your store. You can get many free
extension for integrating some standard features such as instant
product search, Facebook login, and banner slider. If you require
some unique or specific features, then you can Hire MagentoDevelopers for creating custom extensions.
5. CMS Powered Backend
Unlike past generation, today's startups are technical experts. They
expect ease of use and immediate implementation. Magento comes with
an user-friendly CMS that comprise an intuitive dashboard. It makes
setting and configuration easy for the store owner and manages
everything from the catalog, products, payment and other essential
aspects quickly.
Most of the startups enter the market with unique ideas. If you have
any promising concept and want to grow rapidly, then considering
Magento over any other e-commerce platform may surely help you win
the battle. It is the best platform to rely on for eCommercedevelopment.
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